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Nucaro food colours


Nucaro is a range of high quality beta-carotene products to be used as a food colour or as a source of provitamin A in food and food supplements.

Beta-carotene in food

Many processed foods such as edible oils and fats, dairy products, soft drinks, snack foods, jams/jellies, gelatins and bakery products contain added food colours for a variety of reasons.

The right colour is of critical importance for the success of food and has a decisive influence on the assessment of a product. Its colour is used for judgments about the quality and the character of a foodstuff, an attractive colour suggests freshness and can even change the expectations of the taste.

Besides its function as a colouring agent, beta-carotene also has some additional functions. In the body, beta-carotene is converted into vitamin A, and is the most important source of provitamin A in food.

Together with vitamins E and C, beta-carotene also acts as an antioxidant and may reduce risk of certain chronic diseases by preventing damage caused by free radicals.

Functions of Nucaro beta-carotene

  • reinforce or enhance colours naturally occuring in foods
  • ensure consistency of colour by correcting natural variations in colour
  • restore colour loss due to exposure to light, air, temperature extremes, moisture and storage conditions
  • provide colour to colourless and “fun” foods
  • provide a source of provitamin A in food and food supplements
  • act as an antioxidant
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